We help economies compete — and help investors and businesses find the markets worth betting on.

Specialist consulting and AI-powered intelligence turning the complexity of today's innovation economies into the clarity that moves capital, shapes markets, and builds competitive advantage.

Explore our solutions

Who we help

Governments, Ministries & IPAs

Investment decisions are made before you know they're happening. Stop being invisible when they are.

Development Programs & Bilateral Donors

Your portfolio is generating results nobody's reading. We fix that.

DFIs & Impact Investors

See what the market is actually saying about the sectors and regions you're betting on.

Companies Evaluating Market Entry

Before you commit to a market, know whether it's worth competing for.

See the work in action

Tell us what you're working on and we'll follow up personally to show you how a Clicks-to-Capital Audit maps narrative gaps for a region or organisation like yours.

We'll follow up personally within one business day.

Economic Narrative Engine Interface

How we do the work

Every Discovered Markets engagement is powered by our Economic Narrative Engine.

We built proprietary tooling to do what traditional consulting can't — map in real time who shapes perception in your market, match your content and story to the right voices, and generate the outreach that moves decisions. The Engine is how we deliver results faster and more precisely than a traditional agency.

1

Semantic Fingerprints

Map the beliefs, interests, and networks of decision-makers shaping investment

2

Smart Matching

Identify which of your narratives align with each person's priorities

3

Draft Outreach

Generate personalized outreach approaches for each stakeholder

How we work together

Define opportunity

Clarify target sectors/markets/partners

Build intelligence system

Configure Engine + organize data

Execute & adapt

Outreach + track narrative impact

What clients say

"We wanted Discovered Markets to help us get additional traction with investors in agricultural value chains — and they have done that. They have also helped us create concise information for a time-poor audience."

— Duncan Sones

Marketing Lead, CASA Programme

"Reliable, sharp, and able to navigate cultures and complex challenges. Discovered Markets would be a tremendous asset to any project or organization — and much of what I learned from them I've been able to apply in other projects."

— Abigail Nydam

Global Director of Innovation & Design, iDE

Trusted by leading organizations

Supporting economic development and investment globally

FMO
ILO
Global Good Fund
Kohler
LixCap
Scaling Frontier Innovation

Partners in global economic development and strategic investment

Selected highlights

A snapshot of the kinds of engagements and organisations we support.

BILATERAL DONOR

GIZ — Market Intelligence Framework

Intelligence and narrative framework designed for a EUR 165M bilateral development fund.

GOVERNMENT

Government of Rwanda — Innovation Ecosystem Advisory

Innovation ecosystem strategy advisory through a Tony Blair Institute mandate.

DEVELOPMENT FINANCE

Global Good Fund — Economic Intelligence, DRC

Economic and market intelligence for a Gates-backed foundation operating in the DRC.

INVESTMENT NARRATIVE

LixCap — Investment Narrative Strategy, Morocco

Investment narrative and positioning strategy for a Moroccan financial institution.

MARKET ENTRY

Kohler — Market Entry Assessment, Ghana

Market entry assessment for a Fortune 500 company evaluating the Ghanaian market.

BILATERAL DONOR

SDC Switzerland — Scaling Readiness Coaching

Scaling readiness coaching for Swiss-funded research consortia on the path from proof-of-concept to implementation.

Additional engagements available on request or subject to client confidentiality.